Lightly Scented

Maryam: Why do things claim to be "lightly scented" when in fact they have a near-overpowering scent instead?
* Maryam just tried a new body wash in the shower. NOT lightly scented.
wintermute: Because the people who are in charge of adding the scent are anosmic?
Goosey: Maryam: What scent?
Maryam: Supposedly lavender, but it smelled more like baby powder.
Ghost of Sam: Maryam: Just spitballing here, but I bet the words 'lightly scented' sell better than 'strongly scented,' because people don't want to be overpowered, but then when they smell things in the store, they buy the things that smell strong. Combine the two, and INSTANT SALES!
Goosey: Ugh, yeah. fake lavendar is not nice.
wintermute: Sam: Sounds sensible.
Ghost of Sam: It's gotta be lightly scented when you smell it through the plastic container.
Maryam: I didn't try smelling it at the store. Perhaps that was my mistake.
Maryam: Although it didn't really start to give off the scent until I was lathering it up.
* Goosey tries to imagine a body wash labeled with, "STRONGLY SCENTED, FOR YOUR FEMININITY" and cracks up.
Goosey: Maryam: Yeah, I always sniff stuff at the store.
LaZorra: AMAZON WOMAN SOAP
Ghost of Sam: STRONGLY LAVENDER-SCENTED FOR A MAN...but ph-balanced for a woman.
* LaZorra should totally market that.